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The Texas Auto Writers Association (TAWA) recently named the 2017 Ford F-Series Super Duty as the “Truck of Texas”.  This prestigious award was presented at the TAWA annual Texas Truck Rodeo held in Austin, Texas. This year’s event marks the 13th time the award has been won by Ford F-series pickup trucks.

The highly competitive truck rodeo was attended by 70 member journalists who drove the equivilant of 15 days in the competing vehicles. The event has multiple categories focused on identifying the most capable and competitive trucks and utility vehicles available.

Recent revisions to Ford Super Duty truck construction undoubtedly aided in earning the “Truck of Texas” award. An all-new fully boxed frame comprised of more than 95 percent high-strength steel is up to 24 times stiffer than the previous frame. This new construction allows the Super Duty best-in-class towing and hauling capacity. Super Duty construction also incorporates high-strength aluminum alloy for a more dent and rust resistant body.

New Ford Super Duty trucks are equipped with advanced coaching and camera technology that makes towing easier and more efficient. High-mounted cameras at the back of the cab provide visibility into the cargo box and provide a surrounding view of the vehicle. A trailer reverse guidance system also provides visual cues and tips to assist in backing up a trailer. These innovative features in addition to many other comfort and convenience options are all part of the award-winning Super Duty package.

“We are honored to win the ‘Truck of Texas’ award as it underscores how the all-new 2017 Ford Super Duty lineup are the toughest, smartest and most capable trucks we’ve ever built,” said Doug Scott, Ford Truck Group Marketing Manager. “This prestigious award from the Texas Auto Writer’s Association further solidifies Ford’s truck leadership in Texas, where F-series continues to be the best-selling truck and builds on our momentum as the top-selling truck in the United States for 39 consecutive years.”

If you are ready to trade up to a Ford Super Duty we invite you to explore our full inventory of Ford F-150 Super Duty trucks near Dallas, Texas. Our Ford Dealership is on standby to answer your questions and arrange your Truck of Texas test drive.